(Untitle)- A Korean master knee arthritis drug directly picked by 1.8 million consumers
- Selected by an overwhelming support rate near majority of 47% polling scores
- It seems that Korean Wave will boom in China as well with ‘Trast for knees.’
With a 2007 Korea master brand award, Trast has proved once again that it is a Korean master knee arthritis drug.
In the 2007 Korean master brand awards that was sponsored by iMBC, Donga.com and Hankyung.com and supervised by the Korean master brand award selection committee, Trast has won a grand award for master brands in the arthritis drug part.
This award has a big meaning in that this is an award directly picked by consumers through reflection of customer’s direct internet vote scores along with prior basic investigation such as revenue amount and market share from 16 or more years old consumers in Korea.
Trast has been selected as the master brand in the arthritis drug part with a boast of an overwhelming polling score as compared to other competitive products in the arthritis drug part by obtaining 865677 scores corresponding to 47% among 1,841,867 total survey numbers as a result of internet polling.
Marketing headquarters manager In-Seok Lee who has participated in the awarding ceremony has made his awarding speech, “This has more meaning because this is a master brand award directly picked by consumers. We will reward your love given to Trast which is a knee arthritis drug by all means.”